University course · real outcomes from HESA / Discover Uni · part of Careermash

University degree

Business Management and Artificial Intelligence

Sheffield Hallam University · Sheffield

Qualification

Degree

Length

3 yrs

UK fees / yr

£9,535

Study

full-time

Worth knowing: about 20% of students don't make it past first year here - ask the uni what support they offer.

Robin · your guide

Here's the honest picture on this course - what you'd study, whether you'd likely get in, what it pays, and where it leads. Everything's real data.

About this course

Business management and artificial intelligence is a combination designed for a world in which AI is no longer a specialised technical matter but a central concern of every organisation that wants to remain competitive. Business management provides the strategic, operational, and human understanding needed to lead organisations effectively. Artificial intelligence brings data analytics, machine learning, and algorithmic thinking that are reshaping how decisions are made, how work is automated, and how value is created.

Together they form a degree for students who want to sit at the intersection of technology and strategy.

The three-year full-time Business Management and Artificial Intelligence programme at Sheffield Hallam University is also available with a foundation year for students who want additional preparation before entering the main degree. The course combines core business management skills with artificial intelligence, data analytics, and programming, with a strong focus on the ethical and responsible application of these technologies. You will develop the ability to lead change and make data-driven decisions that support business success in an AI-focused world, learning from industry experts and research-active staff.

Opportunities for placements and hands-on projects ensure that your learning is grounded in the realities of how AI is used in business contexts, not just in theory.

With a typical entry tariff of 104 points, the programme is accessible to students who want to develop both commercial awareness and technical fluency. A sandwich year and work placement options give you substantial professional experience within the degree structure. Graduates are well placed for roles in business analysis, AI and data-driven decision-making, digital transformation, management consulting, product management, and operations in companies across all sectors that are integrating AI into their processes.

Many also pursue postgraduate study in business analytics, AI, or management.

Could you get in?

The grades students arrived with

48-63 pts5%

64-79 pts10%

80-95 pts10%

96-111 pts25%

112-127 pts20%

128-143 pts15%

144-159 pts5%

160-175 pts5%

How they qualified

90% got in with A-levels. The rest came in a mix of ways:

A-levels90%

another degree5%

Other5%

Could I get in? Try your grades

120 UCAS pts

Pay & prospects

86%

In work or further study after

80%

Continue past first year

83%

Student satisfaction

What graduates earn over time

£26,500

3 years on

£33,000

5 years on

What graduates actually go on to do % of leavers

Information Technology ProfessionalsHighly skilled46%

Administrative occupations20%

Science, engineering and technology associate professionalsHighly skilled12%

Elementary occupations10%

Sales occupations6%

Managers, directors and senior officialsHighly skilled15%

Business and public service associate professionalsHighly skilled10%

Skilled trades occupations5%

What students say National Student Survey

83%

of students are satisfied with the course overall

Teaching86%

Assessment & feedback81%

Academic support84%

Well organised83%

Learning resources81%

Student community88%

In students' own words

★★★★★

Highly recommend

Coming here has changed how I think. The best part: the career fair connections with top tech employers are genuinely valuable. If I'm honest, a few modules feel under-resourced compared to the flagship ones. On the city — local cost of liv…

Class of 2024 · Part-time

★★★★★

A great decision

This is the perfect place to study this subject. The best part: coursework pushes you to actually build real systems, not just write essays. If I'm honest, accommodation allocation was stressful in the first year. On the city — the city is …

Final year · Full-time

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