Creative Industries Business Management and Creative Writing

The creative industries are among the fastest-growing sectors in the UK economy, spanning film, television, music, games, publishing, advertising, fashion, design, architecture and the arts. Understanding how these industries work, how creative projects are developed, financed, marketed and distributed, is increasingly as important as the creative skills themselves. Combined with creative writing, which develops the craft of storytelling and the critical understanding of how texts are constructed and read, this programme at Liverpool Hope University gives you both the commercial acumen and the creative capability to navigate these fields with confidence.

Across three full-time years you will study the structures and economics of creative industries, including intellectual property, entrepreneurship, project management, audience development and the digital transformations reshaping every creative sector. Alongside this you will develop your writing practice through fiction, non-fiction, screenwriting, poetry and other forms, reading widely across literary traditions and learning to give and receive detailed critical feedback. The programme includes a sandwich year placement, giving you a full year of professional experience in a creative or business context, as well as a year abroad and built-in work placement activity.

These structural features mean you graduate with a CV that reflects both academic achievement and real-world engagement.

Graduates from this combination go on to work in publishing, broadcasting, content creation, arts management, cultural policy, marketing and communications, game development, and education. Some build careers as writers or work in literary agencies and production companies. Others take the business skills into entrepreneurial ventures or management roles in creative organisations.

Many pursue postgraduate study in creative writing, media, publishing or business. The degree is designed for people who want a creative career and understand that making it happen requires both artistic skill and commercial understanding.