University course · real outcomes from HESA / Discover Uni · part of Careermash

University degree

International Business Management

The University of Cumbria

Qualification

Degree

Length

3 yrs

UK fees / yr

£9,535

Study

full-time

Worth knowing: about 45% of students don't make it past first year here - ask the uni what support they offer.

Robin · your guide

Here's the honest picture on this course - what you'd study, whether you'd likely get in, what it pays, and where it leads. Everything's real data.

About this course

International business management is concerned with how organisations compete and collaborate across national borders. It examines how firms enter foreign markets, how multinational corporations manage their operations across different legal, cultural, and economic environments, and how leaders navigate the complexity of global business relationships. As supply chains, customer bases, and competitive landscapes have become increasingly international, the ability to understand and operate in a global context has moved from a specialist skill to a core management competency.

At Cumbria this three-year full-time programme is designed to empower you with the skills and perspectives needed for effective leadership in diverse industries across the world. You will engage with topics including digital transformation, sustainability, and ethical leadership, developing a broad and contemporary foundation in the forces shaping business practice today and in the coming years. The programme takes a hands-on approach to learning, developing digital and employability skills alongside theoretical understanding, and building the practical competence that graduates need to contribute meaningfully from the start of their careers.

You will study how international businesses are managed, how strategy is developed for global markets, how cross-cultural teams are led effectively, and how the ethical and sustainability dimensions of international business are navigated. These are not merely abstract topics; they are the practical challenges facing managers in international organisations every day.

Graduates move into careers in international trade, management consultancy, marketing, logistics and supply chain management, banking and financial services, human resources, and roles with multinational organisations across a wide range of industries. Postgraduate study in international business, management, or MBA programmes is a route pursued by those who wish to develop further expertise or move into senior roles.

Could you get in?

The grades students arrived with

<48 pts15%

48-63 pts15%

64-79 pts20%

80-95 pts5%

96-111 pts25%

112-127 pts10%

144-159 pts5%

160-175 pts5%

How they qualified

81% got in with other higher education. The rest came in a mix of ways:

other higher education81%

A-levels10%

Other5%

no formal qualifications2%

the IB1%

Could I get in? Try your grades

120 UCAS pts

Pay & prospects

76%

In work or further study after

55%

Continue past first year

84%

Student satisfaction

What graduates earn over time

£21,000

3 years on

£25,000

5 years on

What graduates actually go on to do % of leavers

Managers, directors and senior officialsHighly skilled15%

Sales occupations10%

Process, plant and machine operatives10%

Sports and fitness occupationsHighly skilled5%

Business and public service associate professionalsHighly skilled5%

Skilled trades occupations10%

Leisure, travel and related personal service occupations5%

Elementary occupations5%

What students say National Student Survey

84%

of students are satisfied with the course overall

Teaching85%

Assessment & feedback89%

Academic support82%

Well organised84%

Learning resources88%

Student community86%

In students' own words

★★★★☆

Genuinely worthwhile

This is the perfect place to study this subject. The best part: the opportunity to do independent research in the final year is a highlight. If I'm honest, some seminar groups were too big for meaningful discussion. On the city — local cost…

Final year · Full-time

★★★★☆

Exceeded expectations

Honestly, one of the best decisions I've made. The best part: case-based teaching forces you to think commercially. If I'm honest, a few modules feel under-resourced compared to the flagship ones. On the city — good transport links make it …

Class of 2023 · Part-time

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