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BA Business with Marketing

Birmingham City University
Full-time3 YearsSubject: Business and Management
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Course Score
B /68
Graduate Salary
£25,000
Satisfaction
92%
Degree Completion
87%
Professional Jobs
60%
Meaningful Work
80%
The Course
Student Life
After Uni
The Faculty

AI & Your Career

Based on real AI use at work (Anthropic research, 2026)

37%
Moderate AI impact

Average across where this course's graduates actually work

AI does some of the simpler tasks in these jobs, but most of the work still needs human judgement and skill.

AI impact by graduate destination

Information Technology72%
Administrative55%
Finance52%
Business and public service associate48%
Sales40%

🧭 Career Trajectories

This degree creates direct pathways into the jobs market. Explore the full career profiles and AI projections on our sister hub, WhatCareer.

Expected Starting Salary

bottom quartile nationally

Typical starting salary for Business and Management graduates

Start
Sep 2027
Graduate
2030
First job
~2031
£25,000
typical starting salary
£23,000
£27,500
Brightest = where most graduates land · fades where fewer earn that amount
· Business and Management graduates nationally earn £20,000-£55,000 (1440 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

Where Graduates Work

Top job roles graduates enter after this course

01
Business and public service associate professionals
★ Professional
25%
02
Managers, directors and senior officials
★ Professional
20%
03
Elementary occupations
15%
04
Sales occupations
15%
05
Information Technology Professionals
★ Professional
5%
06
Administrative occupations
5%
07
Finance Professionals
★ Professional
5%

Explore Career Pathways

Detailed guides and day-in-the-life profiles for careers related to this degree.

Outcomes

87%
Continuation
60%
Professional Work
80%
Meaningful Role
65%
Career On Track

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What comes next? 🎓

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