MMkt Marketing Management (Including Year Abroad)

About this course

Discover digital marketing, brand management and organisational behaviour and develop your management skills with this four-year integrated Masters degree. How do today's marketers communicate to global audiences and respect diverse cultural sensitivities? Is it possible for managers to deliver a profitable strategy that is also ethical and sustainable? Our MMan Marketing Management offers you an integrated Bachelors and Masters degree, allowing you to progress seamlessly from your undergraduate to postgraduate studies within a single course. This course enables you to combine the study of management with the opportunity to develop marketing expertise. You learn what's involved in managing modern organisations and understand the role of customers, consumers, the service relationship and brand management. At Essex Business School , we encourage you to become an independent thinker and act creatively and strategically to help organisations succeed, whatever their challenge.

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